Yayın Detay

• Title : COUNTRIES BRAND MANAGEMENT ACTIVITIES: SUGGESTIONS FOR TURKEY

---

• First Author : Bekir EŞİTTİ

---

• Authors : -- Tülay GÜZEL

---

• Keywords : Brand Management, IPR Agencies, Image, Normative Theory, Turkey

---

• Basic Area : Turizm, Uluslararası Halkla İlişkiler

---

• Page Id : 447-458

---

• Rank Id : 27

---

• Year : 2018

---

• Volume : 4

---

• DOI : 10.9761/JASSS7486

---

Yayına Git