Yayın Detay


  • Title : THE ROLE OF MARKETING IN THE PROMOTION OF ISTANBUL BRAND

  • First Author : İpek KROM

  • Authors : -

  • Keywords : City Branding, Istanbul, Marketing, Tourism, Tourism Marketing

  • Basic Area : Sosyal Bilimler

  • Page Id : 159-172

  • Rank Id : 12

  • Year : 2016

  • Volume : 4

  • DOI : 10.9761/JASSS3462

  • Yayına Git