THE ROLE OF PARENTAL STYLES IN SHAPİING OF THE CONSUMPTION BEHAVIORS OF CHILDREN
AİLE TARZLARININ ÇOCUKLARIN TÜKETİMİNİN ŞEKİLLENMESİNDEKİ ROLÜ

Author : Polat CAN
Number of pages : 185-198

Abstract

Much the same in most of the concepts, definition and scope of the term consump-tion changed radically after globalisation. After obtaining a new content, consumption is no longer just a medium to make i

Keywords

Consumer Behavior, Parental Styles, Children and Consumption, Children and Media, Children and Adver

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