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  • Title : CONTENT MARKETING INVESTIGATION WHICH IS A NEW MARKETING APPROACH AND IT’S APPLICABILITY IN TOURISM SECTOR

  • First Author : F. Atıl BİLGE

  • Authors : -

  • Keywords : Tourism Sector, Content Marketing, Competitive Advantage, Consumer, Sustainability

  • Basic Area : Pazarlama

  • Page Id : 125-140

  • Rank Id : 09

  • Year : 2016

  • Volume : 3

  • DOI : 10.9761/JASSS3368

  • Yayına Git