Yayın Detay

• Title : BRAND EQUITY FROM VIEW OF NÖROMARKETING

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• First Author : Nurcan YÜCEL

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• Authors : -- Fatma ÇUBUK

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• Keywords : Nöromarketing, Brand Equity, Marking Pyram

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• Basic Area : PAZARLAMA

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• Page Id : 221-233

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• Rank Id : 15

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• Year : 2014

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• Volume : 8

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• DOI : null

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